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Professional Development Webinar

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About this event

Join us on Tuesday, August 25 from 12:00 pm - 1:00 pm Eastern Time

Topic: “Attract Great Clients, with or without a Specific Niche” with guest speaker Mary Cravets

Most coaches have gotten advice that they must define a niche if they want to grow a successful coaching practice. But all too often, this narrow perspective keeps talented coaches stuck in analysis paralysis, worried that they’re “doing it wrong.”

Ready for some good news? While a niche is a good way to focus your business, it is definitely not the ONLY way.

Presenter Mary Cravets teaches from her own experience of earning multiple six figures for years before she chose a niche. In this interactive presentation, participants will:

 -Clear up misunderstandings about what a niche actually is, then discover alternative approaches that focus your efforts AND leave your options open for a variety of different clients.
-Get out of niche analysis paralysis and instead explore an action-oriented “earn-while-you-learn” approach to growing your business.
-Learn the client attraction system that has a proven track record of helping both new and experienced coaches attract more high-quality clients and increase their income by 50% or more.

* Approved for 1.0 Resource Development CEU's* 

ABOUT OUR GUEST SPEAKER

 

Mary Cravets is an award-winning Client Generation Expert and International Speaker who helps coaches grow their businesses without social media.

She’s heard ALL the confusing and conflicting advice out there - so she isn’t surprised that most coaches struggle to establish a sustainable business. But she’s here to change that.

Using her methods, the majority of Mary’s clients quickly increase their businesses 50% or more. Clients range from new coaches in their first few years of business to more experienced coaches who are focused on scaling.

Mary is also a huge fan of roller coasters, obsessed with otters and proud Mom to her cat Inigo Montoya.




*You will receive the Zoom information by email upon registration, as well as the day before the webinar*


*All participants must attend the full program to qualify for CCEU credit.*
ICF Michigan members earn credits for free!  Non-members are welcome for a $20 fee.

If you have questions, please contact support@icfmichigan.org

Date and Time

Tuesday, August 25, 2026, 12:00 PM until 1:00 PM Eastern Time (US & Canada) (UTC-05:00)

Event Contact(s)

Misti Mazurik

Category

webinar

Registration Info

Registration is required
Payment In Full In Advance Only
https://icfmichigan.org/content.aspx?page_id=4023&club_id=350728&item_id=2408391#

Number of People Who Will Attend

Not a Member of ICF Michigan *
$20.00
* This can be your primary registrant type. Only one primary registrant type is allowed per registration.
Register Now